Thursday, 2 July 2015

Public Transportation Advertising (GRC 377 Post 3)

Something I have found incredibly interesting about London is the amazing advertisements on all the transportation. Maybe I am noticing it because I have never really lived in a big city, but it is something that has really drawn my attention. The designs of these advisements are always something really colorful and eye-catching. I have seen these on buses, all over the Tube stations, and most prominently on taxi cabs.
One of my favorites is the design on the bus that you seen in the top middle picture. I think it is very effective mostly because of its bright pink color, but also because the design of the little pieces of popcorn all over. Its stands out among the other buses that are usually remand makes you look at it. I had never heard of this brand before being in London, and it almost makes me want to go out and buy it. What better way to market in a city then on multiple sources of public transportation, where at least 95% of the London population would see it.

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